The 6th international conference “Digital Signage – no alternative!”will be held on the 27th of May.
Every year Top-managers, representatives from marketing and development departments from retail, shopping malls, banks, hotels, QSR and other vertical markets meet with professionals of Digital Signage and Digital Out-of-Home industries to discuss the latest projects, trends of the industry and new products.
Today almost everyone knows about Digital Signage. Digital Signage systems become integrated in a modern business: quick service restaurants use digital menus; shopping malls have way-finding kiosks; stores can choose from many different solutions: from displays to video walls in shopping windows; outdoor digital billboards replacing static construction. But the question how to use Digital Signage correctly to achieve some valuable results and return investments is still open for many Digital Signage end-users in Russia.
This year the main idea of the conference is to show how Digital Signage systems help to solve marketing, communication, branding and many others questions of modern business.
On the conference will be discussed:
- Digital Signage in shopping windows – how to attract visitor’s attention and increase shoppers traffic (Benetton case-study)
- Digital Signage as an element of corporate communications: IKEA corporate TV case-study
- Content concept for your displays (DigiSky)
- Digital Out-of-Home as a new opportunity for advertising campaigns (case-study and trends from Russ Outdoor)
- Overview of Digital Signage market, case-studies and trends from invidis consulting: SoC (Systems on a chip) IoT (Internet of Things) Beacon technology Digital Signage in Omni-channel
Sponsors: IBase (Silver sponsor), BroadSign (Conference partner).
Digital Signage Moscow conference “Digital Signage – no alternative!” is an annual key event of Digital Signage and Digital Out-of-Home industry in Russia. The organizer of the conference is DigiSky company, one of the leading systems integrator offering turn-key media solutions. The conference supported by European Digital Signage and Digital Out-of-Home association OVAB.
More information about the conference, please, find on the web-site.
If you have any questions, please, contact:
+7 495 937 63 09 (ext.202)
+7 903 664 51 93